The O'Neill Communications Blog

How to stay up-to-date with the latest in social media

By OCI

 

As we all know, social media is constantly changing. There’s new social networks popping up everyday, entirely new services are being used by your customers that you’ve never even heard of and you’re still discovering new features in Facebook. It seems like way too much work to participate in social media and at the same time stay up-to-date on the latest technologies and capabilities. Hopefully this list will help you out. Below are a list of some great resources to keep you in the know without wasting too much of your time.

1. Mashable “The Social Media Guide”

Mashable’s website is a great source to keep up with the latest news and developments in social media: http://mashable.com/ However, I very seldom visit it, I prefer several of their other ways of communicating which are through their RSS feed (http://feeds.mashable.com/Mashable), Twitter (http://twitter.com/mashable), Facebook (http://www.facebook.com/mashable), Buzz (http://google.com/profiles/mashable), or the good ‘ole email updates (http://feedburner.google.com/fb/a/mailverify?uri=Mashable&loc=en_US).

2. The Next Web “Best of the Web’s News, Views, Startups and Culture”

The Next Web is another great source for updates on social media and the internet in general. The community around it doesn’t seem to be as robust, but they usually have an interesting take on what’s going on. You can follow them at their website (http://www.thenextweb.com/) or through their RSS Feed (http://feeds2.feedburner.com/TheNextWeb), FriendFeed (http://www.friendfeed.com/the-next-web), Twitter (http://twitter.com/TheNextWeb), Facebook(http://www.facebook.com/thenextweb), or email (http://www.feedburner.com/fb/a/emailverifySubmit?feedId=295309&loc=en_US) as well.

3. Read, Write, Web

This one’s a distance third on the list, but they still occasionally have some unique content or insightful commentary. Visit their website (http://www.readwriteweb.com/) for the latest, or follow them through their RSS Feed (http://www.readwriteweb.com/rss.xml), Twitter (http://twitter.com/rww), Facebook (http://www.facebook.com/ReadWriteWeb), or email(http://www.readwriteweb.com/newsletters/index.php).

Those are definitely the top three that I would suggest but I would also like to mention two more:

Gizmodo (http://gizmodo.com/) While Gizmodo is mainly a blog about technology on the hardware side of things, there’s a lot of content about social media and online culture. Also a lot of hardware now is driving social media, especially if you look at how GPS systems in smartphones enable the onslaught of location based services.

Your Friends: Once you make the plunge and get social media working for yourself and/or your brand, you’ll find that many contacts in your new digital social circle will be more than willing to share the latest news and give their opinions on the direction the technology is headed. And if you’ve got questions, they’re the people you want to ask. It’s a great reason to get a conversation started.

By simply staying up to date with these resources you’ll be doing a lot for your social media know-how. You’ll probably even to start feel like an early adopter! And for those of you who are already in the early adopter category, how do stay on top of it? What resources am I forgetting?

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