by Carly
With the romantic images that television shows and movies put forth of the life of a writer, it’s no wonder that a lot of people want to become the next great novelist. It’s also no wonder that many of those same people write a few pages of that “bestseller” and then give up. What [...]

Filed under: carly, tips, writing by brandon
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by Brandon
Developing a website is usually a collaborative effort between clients, account managers, designers and programmers. Everyone involved has an objective which usually results in a list of “must-haves” for the site. Anything from an interactive tool or information system, a certain page that describes an important product or service or just some jazzy animated [...]

Filed under: analytics, brandon, websites by brandon
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by Val
I can’t tell you how many times an advertising rep has called me with an urgent, last-minute “deal” that I have to accept immediately or lose. Though tempting to take an ad for a reduced rate, is this the best way to spend marketing dollars?
NO.

Filed under: marketing plan, media buying, val by brandon
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