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	<title>O&#039;Neill Communications &#187; Blog</title>
	<link>http://www.oneillcommunications.com</link>
	<description>O’Neill Communications plans, creates and executes outstanding marketing programs. We understand your goals and objectives and deliver the plans, programs, and capabilities to make them a reality.</description>
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		<title>Summer Issue of Making a Difference Inspires and Informs</title>
		<description><![CDATA[The Summer edition of Making a Difference, a quarterly publication of the Georgia Council on Developmental Disabilities (GCDD), has just wrapped up. In addition to it&#8217;s stellar design (hey, a designer should be able to toot their own horn) the magazine is full of inspiring articles and information. The summer edition features the Children&#8217;s Freedom [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/07/summer-issue-of-making-a-difference-inspires-and-informs/</link>
			</item>
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		<title>Etowah Landscape Group&#8217;s New Website, Designed, Developed and Written By O&#8217;Neill Communications</title>
		<description><![CDATA[We just launched one of our latest websites for Etowah Landscape Group. O&#8217;Neill Communications was responsible for the design, development and writing of the site. The site was built on the WordPress platform with a custom built theme and a lot of specialized functionality. Check out some of the great features after the jump! Above [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/07/etowah-landscape-groups-new-website-designed-developed-and-written-by-oneill-communications/</link>
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		<title>Don’t Just Sit There – Plan for Your New Reality!</title>
		<description><![CDATA[Today’s markets and business environment is both challenging and confusing.  So, as CEO or CMO, you can’t just sit there worrying about today’s new reality &#8211; you have to plan your own new reality.  With all you are facing, there has never been a more critical time to develop the best, most comprehensive marketing plan [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/07/don%e2%80%99t-just-sit-there-%e2%80%93-plan-for-your-new-reality/</link>
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		<title>They call it Pre-tailing.</title>
		<description><![CDATA[I just returned from Food Marketing Institute where they commonly talk about Pre-tailing.  It is when consumers use the Internet to shop and compare retail and online products or use social media to ask their friends for advice when making a buying decision. In the B2B realm, the exact same thing is going on, key [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/05/they-call-it-pre-tailing/</link>
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		<title>Classic marketing. Brilliant execution.</title>
		<description><![CDATA[I just finished reading “Game Change” by John Heilemann and Mark Halperin. It’s a great read for anyone interested in national politics. It’s also an intriguing read for those involved in marketing as the authors describe in great detail the well-crafted presidential marketing campaign executed by Barack Obama. Regardless of your political preferences, the Obama [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/05/classic-marketing-brilliant-execution/</link>
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		<title>Smith Gilbert Gardens Brochures Arrive</title>
		<description><![CDATA[We just completed two printed brochures for one of our new clients, Smith-Gilbert Gardens. As you might remember, we recently designed their new logo. The two new brochures feature that logo along with the new branding for the gardens and celebrate the culturally rich gardens that frame interesting sculpture with lush, vibrant plant life. The [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/05/smith-gilbert-gardens-brochures-arrive/</link>
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		<title>Top Five Tips for the Successful Launch of a Website.</title>
		<description><![CDATA[Creating a website from scratch can be a very complicated and confusing undertaking. There&#8217;s a lot to do and a lot to forget.  Luckily there are certain things that can enable you and/or your team to launch a new website with minimal complications. Of course, nothing is foolproof, but hopefully these things can help! 1. [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/04/top-five-tips-for-the-successful-launch-of-a-website/</link>
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		<title>2009 Milestones Celebrated in GCDD Annual Report</title>
		<description><![CDATA[The 2009 Georgia Council on Developmental Disabilities (GCDD) annual report has just been published. The report highlights the council&#8217;s five &#8220;real initiatives&#8221; which include: real learning, real supports, real careers, real influence and real homes. It also details the main events from the past year including: 1. Changing name to Georgia Council on Developmental Disabilities [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/04/2009-milestones-celebrated-in-gcdd-annual-report/</link>
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		<title>Reaching Out to Your Targeted Customer</title>
		<description><![CDATA[In earlier blogs, I illustrated that business people in their 50s and 60s are using the Internet – on average &#8211; nine hours a week.  In my last blog, we shared an article from Forbes that clearly states “C-suite” executives use the Internet to do research &#8211; and about half of those executives do their [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/04/reaching-out-to-your-targeted-customer/</link>
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		<title>Ten Benefits of Timely and Thoughtful Website Upgrades</title>
		<description><![CDATA[Websites should be looked at as living, breathing entities. They should evolve and change over time, adapting to their environments &#8211; especially their users behaviors. The method of change can vary from frequent, minor adjustments or larger, more sweeping changes and upgrades less frequently. Recently we made some major changes to one of our client&#8217;s [...]]]></description>
		<link>http://www.oneillcommunications.com/2010/04/ten-benefits-of-timely-and-thoughtful-website-upgrades/</link>
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