American Fence Association – Annual Meeting Management

Situation
The American Fence Association needed to upgrade the professionalism of its annual meeting and chapter breakfast during its convention and trade exhibit, FENCETECH. It also wanted to add greater prestige and stature to its awards program, which was included within the annual meeting.

Action
O’Neill Communications created a video introduction to the beginning of the annual meeting and as a transition to the awards ceremony.  These high-impact video introductions focus the attention of attendees and highlight award winners. In addition, the firm developed comprehensive scripts and PowerPoint presentations for a variety of speakers to help the meetings remain on time and on track. The firm also manages the meetings and rehearsals, coordinating with audio-visual companies for complete presentation and video services.

Results
Attendance has been boosted as hundreds of AFA members attend both the Chapter Breakfast and Annual Industry Update every year at FENCETECH. In post-meeting surveys, members have expressed strong satisfaction with the presentations being more engaging and better organized; thus improving the overall caliber and professionalism of the annual meeting and chapter breakfast.

AFA Leadership at the Annual Meeting